What is Affiliate Marketing?

The Affiliate Marketing profession is a type of business or advertising model where you will normally be able to promote or sell the brand of a company, products or services of other companies and in this way, the companies that own the product or brand will compensate you with a commission for the sale or promotion of the product.

Each company has its own rules about how they manage their commissions for their different affiliates, many times they will be based on a percentage of the cost of the product or they will also be a fixed commission rate. The commission percentage could be, for example, from 5% to 90% or up to 100%, as we mentioned, each company will set its commission policies on its product.

In order to promote a product from another company, you will usually have to create sales funnels (sales pages) and you will have to pay for sales ads. Of course, there are many ways to design sales pages and different types of advertising, whether paid or organic on different platforms or social networks, and in this way when a sale is generated, the companies will pay you a commission for each product that is sold.

In order to have access to the different platforms where you can choose products to promote, you have to register on different platforms where they have affiliate programs and thus be able to register and choose the niche and product to promote.

For example, there are Affiliate Platforms in English and Spanish and here we show you some examples.
Hotmart this platform is not only aimed at the Hispanic market, but also at English. This company has many programs and the majority are digital programs in various niches, most of them aimed at the Latin market, with different types of commission.

Amazon Associates has an affiliate program where you will find millions of products to promote, both physical and digital. Although the commissions are a bit low, here you will find millions of products to promote, and not just that, Amazon is one of the best companies in the world, where people almost all the time are looking to buy the different products this company has available to sell through its thousands of vendors.

Clickbank is considered one of the best Network affiliate platforms for Affiliates. Clickbank is an Internet global e-commerce and affiliate marketplace with thousands of Digital and Physical products ready to promote. Clickbank serves as a marketplace for both people who create products and affiliates, so they can make money together without complex paperwork or agreements. Keep in mind that some countries are not allowed to register, because of scam issues.

As these 3 Network affiliates, there are hundreds of other Network platforms, where affiliates can apply and start promoting their different products. In another blog, we will explain and compare each of the different affiliate networks where you can choose and compare the company that meets your needs.

After you have registered with any of these companies, the goal is to start promoting using the different sales techniques and strategies so that you can sell their products and you can generate a commission. Does it seem simple? It is very simple, being able to generate money using any platform and promote your products, but do not be fooled by its simplicity, although Affiliate Marketing is a very simple and extremely effective and profitable business model, it also has a learning process and That’s where a lot of people get stuck.

The Affiliate Marketing industry has a worldwide value of billions of dollars, and more than 85% of the Brands and companies depend on a seller or affiliates to be able to make their products known to their clients and thus be able to attract more customers for their different products. Normally, affiliates generate between 15% to 40% of all sales for their advertisers, and this also implies success for the different affiliate sellers, by generating good commissions from the different sales of products from different companies.

One of the best advantages of affiliates is that there is no limit when promoting a product, in addition to the fact that you will not have to create, test and even send the product since the company will take care of all the design. As an affiliate, your sole responsibility is to promote and sell the product or make the sale and you will earn your commission.
Easy right?

Once you understand everything related to Affiliate Marketing, you have to plan how you can maintain and create a profitable Affiliate Marketing business, keep reading and we will show you 6 simple steps to follow.

Just to understand Affiliate Marketing.
It is a Marketing Scheme where the company will compensate its vendors and partners (affiliates) for the different sales strategies created to promote the product that generates more sales for them.
There are different types of Marketing for different types of products, both digital and physical, but the most common is where companies pay their affiliates for the sale of their product, although some others pay you for clicks or impressions.

Understanding Affiliate Marketing.
With the use of the Internet, we have seen a leading increase in Affiliate Marketing. It is believed that Amazon was the protagonist and popularized this practice when it began to create affiliate marketing programs and promotion of its different products in which thousands of sellers sold products and other sellers (affiliates) promoted and sold the same products through links or website by placing only the link that redirected the product located on Amazon, and in this way, not only the affiliate earned a commission, but also the original seller who owned the product and Amazon, as the main launch platform.

Many people use different promotion techniques, such as people who have blogs, which usually place the different links of the products in their articles, where they give reviews of the product, so people have more idea of ​​all the benefits of the product, and can make the purchase.

Many companies or e-commerce merchants hire a seller (affiliate) so that their products can reach a wider base of users on the internet and their product can be promoted and sold more, and an affiliate can do that by promoting them on the different platforms on the internet or social networks, using advertisements, graphics or texts that can draw the attention of the audience about a product or service offered by the company.

The main objective of this model will always be to increase sales and thus create solutions that benefit both companies and affiliates, and of course, mainly the customer. As you can see, this is a profitable business that is becoming very popular.

And the main credit of this program is the Internet and the different technologies or tools used that make this model easier to implement. And in this way, companies can track and pay better commissions to their qualified affiliates, who have helped and contributed to positioning their products in the market.

Advantages and Disadvantages of Affiliate Marketing.

• Generally, Affiliate Marketing can generate very large rewards for the companies that own the product and the affiliate, since the companies will benefit from the advertising of their brand and products at a very low cost and most important will benefit from the different creative efforts of different affiliates when promoting your product.
• And in turn, affiliates will benefit by earning very good income and incentives.
• In itself, the companies will benefit a lot, since the return on investment when promoting a product can be high, and in this case, they will only pay for the traffic converted into sales, and all the advertising and costs are borne by the users. affiliates.

• During the affiliation process with the different companies, they establish terms for their affiliates regarding their products and including commissions. Although there are other types of affiliate marketing, as an affiliate you will have the option to choose, not only the product or niche but also one of the thousands of platforms or affiliate networks. Since there are many affiliate networks and some are vulnerable to fraud.

• Although now, each affiliate program has very strict terms and conditions of how to generate leads, many companies will tell you the terms that will be prohibited during the promotion of their product, and that you redirect potential customers to their sales page of your product. .
• Many companies set somewhat strict rules regarding the content of their product and how it will be promoted and this would be the only way that an affiliate can be accepted to promote their product.
• Depending on the product, many companies do it with the intention of avoiding fraud towards their products and their potential customers, since there will be some unscrupulous affiliates who create registration forms with false information about the product, with the sole intention of obtaining the information of customers.

The intention is that both the affiliate and the companies form a kind of partnership, where the company has the product ready to be sold and shipped to the customer, and the affiliate is ready, motivated, and creative to promote the company’s product or services. to everyone, offering all the benefits of the product to different potential customers.

Conclusion.
Affiliate Marketing is one of the best models in which you will learn how to generate money, promoting products that perhaps you as an affiliate will never touch, but that you will be available to sell and generate high commissions.
Affiliate marketing is very easy, but like any profession, it has a learning process that may be complicated for some people, in one way or another it requires an investment of both learning and paid advertising promotion, although you can also start without investment some, (organic) that will require investing a lot of time.